Valentino
Spike Mat

Art Direction, Shoot Supervision & Post-production — 2025

Contributed to the creation and roll-out of Valentino Beauty's Spike Mat campaign, alongside Creative Director Romain Le Cam and Art Director Marine Lehe. Developed the art direction ahead of the shoot, then supervised the photographic production with the photographer and the production team to ensure the creative intent was upheld. Followed the project through to completion — defining the multi-format adaptations, preparing retouching briefs and overseeing post-production to guarantee visual consistency across the entire campaign.

Client: Valentino Beauty
Agency: BETC
Year: 2025
Expertise: Art Direction, Shoot Supervision, Multi-format Adaptations & Post-production Supervision

Credits

Creative Director: Romain Le Cam
Art Direction: Jeanne-Charlotte Cron, Marine Lehe